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Email Marketing Tips for Success in 2024

In this video I share email marketing tips based on my experience using email at my day job as well as my own Digital Media Weekly newsletter. You can get the newsletter here: https://ileanesmith.com/links


Watch this video to learn some important email marketing tips. Building an email list goes beyond just creating a list of names, but it is a means of creating a community and maintaining direct communication with people who want to hear from you directly.

I have experience with email marketing at work and with growing my online community. It offers, control and ownership, compared to social media platforms where accounts can be shut down, banned or even hacked.

I love to use AWeber but you can choose from a diverse list of email service providers. However, consistent communication with subscribers is paramount in order to forge a deeper understanding of their needs.

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0:00 Building Community
4:00 Control and Ownership
7:00 Consistency is Key
15:00 Set the tone for your community
20:37 Offer value in my newsletter
24:58 Example email
27:00 Open rates
30:02 Digital Software Tools
31:17 Shout out to Benable
36:15 Lead Magnets
41:00 Platforms come and go
42:00 Huzza and Firetalk
44:57 Who opens your email
46:00 Email gives you more control
49:00 Mr Beast is number 1

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